A Kajabi alternative built for running group programs.
Kajabi is an all-in-one platform for marketing and selling courses, coaching and communities. upcoach is built around the program itself: program types, check-ins with trend graphs, and reports on each participant.
Weekly check-in · Leadership Circle
Two good tools for different jobs
upcoach fits if you
- Run cohorts, masterminds, group coaching or challenges, priced as programs
- Need participants to do work between sessions, and to see who did it
- Have to show a client or sponsor what changed for each participant
Kajabi may fit better if you
- Run your business on email marketing, funnels and landing pages
- Have a large list: Kajabi plans include 2,500 to 100,000 contacts
- Want your website, email and checkout in one tool
Pick a format. The program is set up for you.
upcoach program types generate the curriculum, events, channels and settings for the format you pick. When the next cohort starts, duplicate the program and every section's release date moves with the new start date.
Kajabi's Cohort Courses, on its Growth and Pro plans, also run several cohorts inside one course, each with its own start date. Kajabi help: Manage a Cohort Course · checked Oct 20, 2026
See program typesSee who is doing the work
Check-ins, task lists and assignments sit inside the program, so the work between calls is visible to you and, when you choose, to the group.
Check-ins with trend graphs
Up to 10 questions, including numbers with a unit label and linear scales. A trend graph appears from the second submission, and you see who went quiet.
Task lists
Actions participants check off, with progress visible to you, or to the whole group when you want accountability to be social.
Assignments with review
Approve or request changes, add an optional 0 to 100 score, and track due dates and late work.
Kajabi's help center describes Challenges, which can recur daily, weekly or monthly as check-ins. Entries are reviewed one by one and can be downloaded as a CSV or ZIP file. A trend view of check-in answers is not documented in Kajabi's help center. Kajabi help: Community Challenges · checked Oct 20, 2026
A report on the program, and on each person in it
Space reports show who started, average progress and completion, section by section, with each participant's last active date. Participant reports add time spent and activity detail. Events add RSVP, attendance and feedback.
Kajabi's Product Progress report tracks progress through videos, quizzes, assessments or a Mark as complete button, with logins and the last login date. Kajabi help: Product progress report · checked Oct 20, 2026
See progress trackingWhat a cohort costs to run on each
Both sides with their published prices and fees, on annual billing, for US cards. No rounding in either direction.
Example: 25 participants at $2,000 = $50,000 in sales a year, one card charge each.
upcoach Pro
- Subscription$99/mo billed annually · upcoach pricing
- $1,188
- Platform fee1% of sales
- $500
- Stripe card processing2.9% + $0.30 per US card charge · Stripe pricing
- $1,457.50
- Total for the year
- $3,145.50
$1,188 + 3.9% × sales + $0.30 × charges
Kajabi Growth
- Subscription$199/mo billed annually · Kajabi pricing
- $2,388
- Platform fee0% of sales
- $0
- Kajabi Payments processing2.8% + $0.30 per US card charge · Kajabi pricing
- $1,407.50
- Total for the year
- $3,795.50
$2,388 + 2.8% × sales + $0.30 × charges
- Kajabi's price also includes email marketing, funnels and a website. upcoach's doesn't, so add any email tool you'd keep alongside upcoach.
- upcoach Pro covers 100 active participants. On upcoach Scale the platform fee is 0%.
- With a third-party payment provider instead of Kajabi Payments, Kajabi Growth adds a 1% fee.
- Card rates are for US domestic cards; both sides publish other rates by country.
What Kajabi does better
If these matter most to your business, Kajabi is a strong choice.
Email marketing and funnels
Unlimited marketing emails, landing pages and funnels on every plan.
Kajabi pricing · checked Oct 20, 2026Large contact lists
2,500, 25,000 or 100,000 contacts by plan, with more in blocks of 25,000.
Kajabi pricing · checked Oct 20, 2026Quizzes and certificates
Graded quizzes with auto-grading, and certificates of completion. upcoach quizzes are coming soon.
Kajabi help: Course quizzes · checked Oct 20, 2026Kajabi help: Completion certificates · checked Oct 20, 2026No platform fee on its own payments
Kajabi takes no revenue share when you use Kajabi Payments.
Kajabi pricing · checked Oct 20, 2026Branded mobile app on Pro
Included on the Pro plan. On upcoach a branded app is custom, on Scale and Enterprise.
Kajabi pricing · checked Oct 20, 2026Built-in live video for group coaching
Up to 200 participants on video in a live room, plus breakout rooms.
Kajabi help: Coaching overview · checked Oct 20, 2026upcoach and Kajabi, fact by fact
Every Kajabi cell links the Kajabi page it comes from. Checked on October 20, 2026.
| What you need | upcoach | Kajabi |
|---|---|---|
| Program formats | Program types: Group Coaching, Cohort-Based Course, Self-Paced Course, Challenge, Bootcamp, Mastermind, Membership, 1:1 Coaching, 1:1 Program upcoach.com/help/programs-and-spaces/understand-program-types | Evergreen and Cohort Courses; 1:1 and Group Coaching products; Community Challenges Kajabi help: Course types · checked Oct 20, 2026Kajabi help: Coaching overview · checked Oct 20, 2026 |
| Lowest plan with cohort delivery | Starter, $49/mo billed annually ($59 monthly). Every format on every plan upcoach.com/pricing | Cohort Courses start on Growth, $199/mo billed annually ($249 monthly) Kajabi pricing · checked Oct 20, 2026 |
| Running the next cohort | Duplicate the program; section release dates are recalculated from the new start date upcoach.com/help/programs-and-spaces/duplicate-a-program | Add a cohort inside the Cohort Course, using an existing cohort as its template. A Cohort Course itself cannot be duplicated Kajabi help: Manage a Cohort Course · checked Oct 20, 2026Kajabi help: Course types · checked Oct 20, 2026 |
| Recurring check-ins with trend graphs | Number (with unit label) and linear-scale questions; a trend graph per participant from the second submission upcoach.com/features/accountability-activities | Recurring Community Challenges collect entries, downloadable as CSV or ZIP. A trend view is not documented in Kajabi's help center Kajabi help: Community Challenges · checked Oct 20, 2026 |
| Reviewed work | Assignments: approve or request changes, optional 0 to 100 score, due dates with late tracking upcoach.com/features/accountability-activities | Quizzes with short-answer and file-upload questions, manual grading and feedback Kajabi help: Quizzes and Assessments · checked Oct 20, 2026 |
| Progress reporting | Space report by section, participant table with last active date, participant reports with time spent upcoach.com/features/progress-tracking-reporting | Product Progress report: progress through videos, quizzes, assessments or Mark as complete; logins and last login Kajabi help: Product progress report · checked Oct 20, 2026 |
| Quizzes | Coming soon upcoach.com/pricing | Four question types, auto-grading for multiple choice and checkboxes Kajabi help: Course quizzes · checked Oct 20, 2026 |
| Email marketing and funnels | Not part of upcoach upcoach.com/pricing | Unlimited marketing emails, landing pages and funnels on every plan Kajabi pricing · checked Oct 20, 2026 |
| Platform fee on your sales | 2% on Starter, 1% on Pro and Business, 0% on Scale and Enterprise. Stripe card processing is separate upcoach.com/pricing | None with Kajabi Payments (2.9%, 2.8% or 2.7% + $0.30 by plan, US). 2%, 1% or 0.5% with a third-party provider Kajabi pricing · checked Oct 20, 2026 |
| Mobile app | Participant app for iOS and Android on every plan; branded app is custom on Scale and Enterprise upcoach.com/pricing | Kajabi Customer App on every plan; Branded Mobile App included on Pro Kajabi pricing · checked Oct 20, 2026 |
| Work from Claude or ChatGPT | MCP server on every plan, for Claude and ChatGPT upcoach.com/features/work-with-claude-chatgpt | Kajabi MCP on every plan, for Claude, ChatGPT and other MCP tools Kajabi MCP · checked Oct 20, 2026 |
Questions about switching
Which costs less to run, upcoach or Kajabi?
It depends on how much you sell. On annual billing, upcoach Pro is $1,188 a year plus a 1% platform fee and Stripe's card processing. Kajabi Growth, its lowest plan with Cohort Courses, is $2,388 a year with no platform fee and Kajabi Payments processing. With US card rates the totals meet at about $109,091 a year in sales. Below that the upcoach Pro total is the smaller number; above it, Kajabi Growth's is. Kajabi's price also covers email marketing, funnels and a website.
Does Kajabi have cohorts?
Yes. Kajabi's Cohort Courses run on its Growth and Pro plans, with several cohorts inside one course. upcoach starts from the program format instead of a course: program types set up the curriculum, events and channels, and check-ins with trend graphs show how each participant is doing between sessions.
Can I keep Kajabi for email and run my programs in upcoach?
Yes. Every upcoach offer has its own shareable sales page with checkout, so you can link to it from any email you send. Buyers are enrolled in the program when they pay.
Can you help me move from Kajabi?
Yes. We help you migrate from another platform, and setup guides are in the help center, on every plan. Start a 14-day free trial, no credit card required, and build your first program while we help.
Run your next cohort in upcoach.
Pick a format, invite your participants, and see who is doing the work.
upcoach is not affiliated with Kajabi. Facts checked on October 20, 2026. Kajabi is a trademark of its owner; every Kajabi fact on this page comes from Kajabi's own pricing page, product pages and help center, and the card rate from Stripe's pricing page.