Top 6 Free Content Writing Tools for Coaches

Content writing tools offer many benefits for coaches beyond improving grammar and spelling. From crafting clear and impactful coaching materials to streamlining workflows and managing client communication, writing tools empower coaches to be more efficient and professional. They also save time and resources, allowing coaches to focus on what matters most—your clients.

Adopting content writing tools into your coaching workflow and content creation process is part of a big trend, with eLearning platforms emerging as a powerful tool for coaches. By leveraging these platforms, coaches can now transcend geographical limitations, reach a wider audience, and offer flexible learning opportunities. 

This translates into increased income potential, brand awareness, and a more scalable and impactful coaching practice.

How can content writing tools help coaches?

A coach using ai tools and content writing tools to come up with content ideas and create content

Coaches who know how to leverage technology to produce content and enhance existing content gain a significant advantage. From achieving clearer communication to accumulating client insights, writing tools can help coaches better engage with their audience by creating compelling content with less hassle.

  • Clearer communication: Coaches can craft impactful and easy-to-understand materials which can help foster trust and better client engagement. This isn’t just confined to leveraging related keywords—there are many AI writing tools that can help tweak and edit your existing content to make them easier to comprehend.
  • Increased efficiency: There are many free content writing tools that can help organize notes, ideas, and recordings—allowing active listening and deeper client interaction during sessions. Essentially, these tools help coaches make the most of their time.
  • Engaging content creation: Coaches can develop visually appealing presentations, handouts, and social media content to keep clients engaged and establish themselves as experts.
  • Streamlined workflows: Collaboration tools simplify document sharing, progress tracking, and client communication, which can all lead to a more organized coaching practice.
  • Building a knowledge base: Coaches can accumulate valuable client insights and best practices over time, fostering continuous learning and refining their coaching approach for future clients.

6 benefits of content writing tools for coaching businesses

Coach using ai writing tools to create coaching materials, social media captions, landing pages, and long form content

Selecting effective tools to enhance the coaching experience will bring your business to newer heights. After all, writing tools have been proven to be powerful assets for coaches looking to scale their business.

Aside from boosting content creation efficiency, these tools can also help you improve client communication, increase engagement, and build stronger relationships.

Here’s a quick rundown of how content writing tools can help with scaling your business:

  • Content creation made easy: Develop informative written content such as blog posts, social media content, and website copy to attract new coaching clients and establish yourself as an expert. There are many different content writing software that can help coaches create their own content in bulk—giving them a heads up and more time to focus on enhancing the actual coaching experience. In short, you can spend more energy and resources into the actual interactions with your clients.
  • Streamlined workflows and improved client communication: There are different tools that coaches can use to ensure clear and professional communication with clients through emails, session outlines, feedback, and progress reports.
  • Boost client engagement: With the right writing tools, coaches can create visually appealing presentations, worksheets, and other materials that motivate clients throughout the coaching journey.
  • Remote work capability: Work with clients remotely and expand your reach beyond geographical limitations.
  • Build trust and strong relationships: Offer personalized video feedback and coaching tips, showcase expertise through well-written materials, and improve client retention through accessible note-taking and personalized coaching experiences.

6 content writing tools that can help scale your coaching business

A coach weighing options of which ai writing software or which ai tools can help with their marketing efforts, increase search engine rankings, and even keyword research

Content writing tools are a must-have for any coaching business, regardless of the niche or industry. These tools boost efficiency with time-saving features and help create more compelling content. Here are a couple that can enhance your engagement power—free of charge.

1. Google Docs (Free with Google account)

One of the best free tools ever, Google Docs is a familiar and user-friendly platform for creating and sharing documents with coaching clients.

Benefits for coaches:

  • Collaboration and client interaction: Google Docs allows real-time co-creation and editing of documents with clients. This is perfect for brainstorming sessions, jointly developing coaching goals, and collaboratively crafting action plans. Your coaching clients can also work on their output or assignments and share a document with you, which can be a “living” and “breathing” work in progress.
  • Accessibility and offline editing: Coaches can also use Google docs as an editing tool—you can edit your team’s assignments or you can edit your client’s output. Coaches and clients can access and edit documents anytime, anywhere, on any device—as long as there’s an internet connection. Additionally, Google Docs now also allows offline editing with seamless syncing upon reconnection, which ensures flexibility and uninterrupted momentum.
  • Document sharing and version control: Secure and easy document sharing with clients eliminate the need for a ton of email attachments and messy version control. It’s time to say goodbye to a number of documents named “Revision v2,” “Revision v3,” and so on. Version history also allows coaches to track changes and revert to previous versions if needed.
  • Organization and note-taking: Coaches can also utilize Google Docs for detailed session notes, organizing client insights, and tracking progress. Additionally, features like headings, bullet points, and comments aid in structuring and maintaining clear documentation.
  • Integration with other tools: Google Docs seamlessly integrates with other Google Workspace applications like Sheets (for progress tracking) and Forms (for client intake or feedback). This centralized ecosystem fosters a streamlined workflow for coaches.

2. Evernote (Free tier available)

It is an excellent tool for organizing notes, ideas, and research. Coaches can also use it to capture client insights, track progress, and build a knowledge base for future reference. They can also use it just to jot down random content ideas or gather inspiration when they’re on the go.

Benefits for coaches:

  • Information organization powerhouse: Evernote excels at capturing and organizing all sorts of information—text notes, voice recordings, web clippings, PDFs, images, you know it! This allows coaches to compile client comments, research findings, session notes, and multimedia resources in one central location.
  • Offline access and multi-device syncing: Coaches are able to access and edit their Evernote notebooks, even without an internet connection. Notes and recordings made offline automatically sync when back online, ensuring information is always available across all linked devices (phone, computer, tablet).
  • Powerful search functionality: Evernote’s robust search engine lets coaches easily find specific information within their notes, regardless of format (text, audio, image). This saves time spent sifting through notebooks or multiple documents and ensures valuable insights from past sessions are readily available.
  • Tagging and categorization: Evernote’s tagging system allows coaches to categorize notes with relevant keywords or themes. This makes organizing information by client, topic, or coaching session easy and fosters a more efficient knowledge base.
  • Templates and content reuse: Within the free tier, coaches can create templates for frequently used documents like session outlines, progress trackers, or coaching questionnaires. This streamlines workflows and saves time when preparing for future client interactions.

3. Hemingway Editor (Free online tool)

One of our favorite tools, for sure! It is a simple but powerful tool that helps coaches improve the clarity and readability of their writing. It’s great for crafting concise and impactful coaching materials or blog posts.

Benefits for coaches:

  • Enhanced clarity and conciseness: The Hemingway Editor analyzes writing and highlights areas where sentences can be simplified, rephrased, or shortened. This ensures that your coaching materials, emails, or blog posts are clear and easy for your clients to understand. Clear communication builds trust and fosters better engagement in the coaching process.
  • Reduced jargon and overcomplexity:  Hemingway Editor identifies complex sentence structures and highlights overused adverbs or jargon. This helps coaches avoid language that might sound overly technical or intimidating to clients.  By focusing on plain language, coaches ensure their message resonates effectively.
  • Improved readability score:  The editor provides a readability score, indicating the level of education needed to understand your writing. This helps coaches tailor their communication style to their target audience.  For example, aiming for a readability score appropriate for high school graduates might be ideal for general coaching materials.
  • Focus on client-centric communication:  By simplifying your writing, you shift the focus to your clients and their needs.  Hemingway Editor helps coaches ensure clear and client-centered communication, leading to better understanding and a more impactful coaching experience.
  • Quick and simple online tool:  Hemingway Editor has a simple interface.  Coaches can quickly paste their writing and receive immediate feedback on clarity and complexity. This allows for easy integration into the coaching workflow without additional software costs.

4. Cliché Finder (Free online tool)

This tool helps eliminate overused phrases and cliches from your writing, ensuring that your coaching materials and client communication feel fresh and authentic.

Benefits for coaches:

  • Maintaining authenticity and freshness: Cliche Finder helps coaches identify and eliminate overused phrases and cliches from their writing. This ensures their coaching materials, product descriptions, emails, and marketing content sound fresh, authentic, and engaging for clients.  Cliches can appear uninspired and generic, so avoiding them allows coaches to express their ideas with a more genuine voice.
  • Building trust and credibility:  By using original and clear language, coaches project professionalism and establish client credibility. Cliche Finder helps coaches avoid phrases that might sound insincere or generic, fostering trust and a more meaningful connection during the coaching process.
  • Enhancing creativity and originality:  Eliminating cliches encourages coaches to find new ways to express themselves. Cliche Finder can spark creativity and help coaches develop their unique writing style, allowing their personality and coaching philosophy to shine through.
  • Client-centric communication:  Focusing on precise and original language helps ensure the coaching message is client-centered. Cliche Finder allows coaches to tailor their communication to resonate with individual clients, making it more relevant and impactful.
  • Free and easy-to-use online tool:  Cliche Finder is a free online tool with a user-friendly interface. Coaches can copy and paste their writing to identify and eliminate overused phrases. This quick and easy integration into the workflow helps coaches maintain a polished and authentic voice in their communication.

5. Grammarly (Free tier available)

A grammar and spell checker that goes beyond basics, Grammarly is a great tool that offers suggestions for clarity, sentence structure, and vocabulary. This tool is ideal for coaches who want to ensure their written communication is polished and professional. A clear bonus feature is its browser extension tool which allows for easier editing.

Benefits for coaches:

  • Polished and professional communication: The free tier of Grammarly offers essential grammar and spelling checks. This ensures coaches avoid typos and grammatical errors, maintaining a professional and polished image when communicating with clients via email, coaching materials, marketing campaigns, or social media posts.
  • Enhanced clarity and conciseness:  Grammarly goes beyond basic checks, offering suggestions for sentence structure and clarity. This helps coaches refine their writing to ensure their message is clear, concise, and easy for clients to understand. Clear communication is crucial for effective coaching, as it avoids confusion and fosters client trust.
  • Vocabulary enhancement:  The free tier suggests synonyms and helps identify overused words. This allows coaches to expand their vocabulary and express themselves with greater nuance, potentially making their coaching materials and communication more engaging for clients.
  • Improved tone and style: While not a core feature in the free tier, Grammarly provides some basic feedback on tone detection. This can help coaches identify overly formal or informal language and adjust their writing style to suit the client and the coaching context better.
  • Confidence in written communication:  Knowing your writing is error-free and grammatically sound can boost a coach’s confidence. The free tier of Grammarly provides a safety net, allowing coaches to focus on the content of their communication rather than worrying about basic mechanics.

6.Wordtune (free plan available; paid plans start at $9.99/month)

Wordtune provides coaches with suggestions for improving the overall clarity, brand voice, and tone of written content or any content marketing efforts. Tens of millions of professionals around the world trust Wordtune with their content, so coaches will definitely benefit from this AI writing tool.

Benefits for coaches:

  • AI Writing Assistant: Coaches will be able to produce more content efficiently. The AI assistant helps fast track the writing process while including statistics, facts—and even jokes.
  • Assistance with variety of content: Wordtune helps create different types of content such as blogs, emails, social media posts, top ranking pages, and more. This helps coaches streamline content across various platforms and channels.
  • Efficient repurposing: Coaches will definitely enjoy how Wordtune can summarize YouTube videos, articles, and more without having to watch the full-length videos or read the lengthy content.

Maximize content writing tools and your coaching business will flourish

Coach conducting coaching session with satisfied clients

These content writing tools can help enhance the engagement power of your coaching business, and even further, if you use them in tandem with the top marketing apps for coaches

Top your arsenal off with our selection of the top time management apps for coaches, and you’ll be creating content, engaging clients, and growing your business effectively and efficiently without breaking a sweat.

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